Web Analytics
Connect with your target audience deeply by finding your brand voice

Connect with your target audience deeply by finding your brand voice


Story-Source Brand Strategy

Target Audience Definition

Lifestyle Brands

When you see the progress of major brands like Delta, IBM and GE, you know it's achievable, and on a global scale.

How to Create Brand Voice Guidelines

BLOG. Igniting the business ...

Brand Values

Which brands do you think succeed the most in their brand building process?

Behind the Rebrand – Edition #3: Your Message + Your Story = Your Voice

Branding essentials: How to create a brand strategy that makes your business bulletproof

MailChimp Voice Tone Guide

Target audience analysis is an integral part of any marketing strategy. The only way to know what you should talk about in any marketing campaign is to know ...

What is the difference between voice and tone?

You-Centric Marketing Model

Let your brand personality shine | 11 Simple Steps for a Successful Brand Building Process

Think of your brand as a legacy – what do you want to leave behind?

7 Steps to Identify a Target Market for Your Online Business thumbnail

granular guide to target persona

Branding essentials: How to create a brand strategy that makes your business bulletproof

Create a brand logo and tagline | 11 Simple Steps for a Successful Brand Building Process

What is brand identity? And how to design and develop a great one.

According to a 2016 Nielsen Company audience report, an average American spends 10 hours consuming media on the web. The increased online presence of target ...

7 Things To Know About Influencer Marketing (Image: Shutterstock)

Demographics - Who Is Your Business's Customer? group of people divided in pie chart demographics

Debbie Millman explains brand strategy using the Girl Scouts as a case study

how to develop a target persona

5 Inexpensive branding strategies for small businesses

Outsource Marketing| Adventure Marketing Tampa Marketing Agency

How to satisfy customers using the right tone of voice

Branding your tour and activity business. A journal open with a stamp that says Tour

Identity and ideology: What is a lifestyle brand?

How to Find Your Social Media Marketing Voice: The Best Examples, Questions and Guides

Reasons for target audience analysis

In the last few days, the eyes of our “Top and Flop Facebook ad of the month” Committee were focused on AdEspresso's Ads Gallery.

What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

Girl Scouts branding brand architecture brand clarity brand alignment. Typically, a ...

Creating a brand competitor research spreadsheet | 11 Simple Steps for a Successful Brand Building Process

Customers do not connect with products and services generally; they connect with personalities.

Leverage your story to differentiate your brand and show (not just tell) how you

Brand Strategy Model. We believe that the ...

How to write a brand manifesto: Governance for your brand

Defining where your brand should and could sit in the market should allow the brand to carve out a niche, help target the group most suited and the tone of ...

75 Benefits of Social Media Marketing. Want to know the ...

Discovering your brand's humanity isn't enough. You must decide precisely what kind of human it is to truly connect. What's your brand's backstory, ...

6 Tips for Perfecting Your Personal Brand

Emotional Branding: 5 Strategies To Get and Keep The Right Customers | HuffPost

From there, we explore the step-by-step process to come up with your brand idea and bring it all together with a tool for writing the ideal brand concept.

We find inspiration everywhere and our processes are experiments. And we love it. And this is what we can share that a big company cannot.”

Build Your Online Brand With ClickFunnels

... finding your brand values. Branding

Key Elements of Brand Identity Design | Best Corporate Identity Examples | Lucidpress

But that's not all—Mature companies also have very clear priorities and trusted methods they rely on when it comes to executing a successful CX strategy.

Here is a section of our standard questionnaire as an example: Target audience questionnaire example

mirrored the behaviour of their audience. Whereas Wimdu targeted the Conscientious and spoke to them rationally with their “Trust Pilot” programme and “Save ...

Source: The Copywriter Club Instagram

Finding Your Ideal Customer: A Step-by-Step Guide To Building A Pre-Launch Startup Buyer Persona


Brand Positioning And Perceptual Maps

Contebt Strategy - Outbrain. Developing a ...

How to discover your voice. An insight into Voice Commerce for brands and how it can revolutionise FMCG

Brand Values

And when you're trying on clothes at Nordstrom Rack, a subtle sign in the fitting room reminds “You don't have to steal to get a great deal.”

Iceland email. Method – This household supplies brand recognizes its unique selling ...

Our process on how to create a thriving account on Instagram.

Figure out who your target customers are

The Caregiver Archetype

Does Your Brand Have an Authentic Voice?

branding melbourne

This wildly popular video from 2013, “Real Beauty Sketches,” is just one example of how Dove is keeping itself at the forefront of the movement urging women ...

How to create a Facebook business page step 2

Girl Scouts branding brand identity style guide visual identity. The ...

How to Create Brand Voice Guidelines for Your Brand

Social Media Branding


Categorizing companies in this way, we discovered that CX leaders reported much higher revenues than their counterparts.

Each bar represents the total mentions for a given day.